QUOTES

Quote volumes, conversion rates and cycle times are invisible until quarter end. Delayed quotes quietly kill deals, and nobody sees which stage of the process is the bottleneck.

Actors

  • Commercial Manager
  • Sales Operations Lead
  • Account Director

Systems / Vendors

  • Salesforce CPQ
  • SAP
  • Domo

Business Question

"How many deals died this quarter waiting for a quote — and which step of our own process killed them?"

What SPoG Does

  • Tracks quote volumes, conversion rates and cycle times continuously across the pipeline.
  • Flags stalled quotes and bottleneck stages while deals can still be saved.
  • Trends conversion by segment and product so pricing and process improve on evidence.

Outcome Metrics

−40%

Quote turnaround time

+15%

Quote conversion

2–4 wks

To first pipeline view